Today a campaign called
Inspired by Iceland promoting Iceland and all of its options for tourists launched its first viral advertisement. Icelanders all over were given the task to send friends and families abroad videos, stories, e-cards and links from the site. The campaign has been a great success, as of now over 1.6 million messages have been sent!
The response has also been marvelous. For example nearly 500 thousand viewers have enjoyed a video of the
Emiliana Torrini song Jungle Drum - showing Icelanders dancing and having fun all over the countrty. This is our favorite video here at Icelandic Mountain Guides and we hope you like it too.
Others have taken part in this promotion as well. Yoko ono, Björk and the Danish actor Viggo Mortensen have made their contribution to name a few.
Spread the message – Get inspired by Iceland!